Actiance Partnership with EarthIntegrate Enables Financial Advisors to Personalize and Socialize Pre-Approved Content via Social Media ChannelsWednesday, January 11th, 2012
BELMONT, Calif – Actiance, enablers of the safe and compliant use of unified communications, collaboration and social media, today announced a partnership with EarthIntegrate that will enable EarthIntegrate’s customers to distribute and socialize customized content through social media channels, such as Facebook and LinkedIn. Through the strategic technology partnership, integration of Actiance’s Socialite platform and EarthIntegrate’s Pando™ platform allows the financial services industry to leverage existing content and collateral, workflow processes and permissions when customizing and distributing materials to clients and prospects over social media.
Actiance’s Socialite platform provides granular control for social networking sites, including the specific ability to manage, access and share content in a controlled fashion across 200 features on Facebook, LinkedIn and Twitter. It is also the only platform that enables organizations to proactively approve authentic content and changes made to advisors’ social media profiles through its static content pre-approval workflow capabilities. EarthIntegrate’s platform enables the creation of marketing materials in a variety of output formats, such as email and PDF documents, and manages internal collateral and inventory items to maintain brand control and consistency.
EarthIntegrate is joining Actiance’s current partner list, which includes CrossBeam, IBM, Carahsoft and Cisco. Actiance’s customers include 284 FINRA registered firms and nine of the top 10 US banks. For more information, please visit: http://www.actiance.com/socialite