Socialite helps employees share pre-approved content, ensure authenticity of voice, measure impact and increase engagement across social media channels. The platform includes a robust analytics engine that allows managers to analyze the impact of the distributed content within their network and measure the results on sales and network growth. The integration with Salesforce ensures Actiance can provide customers with a complete set of metrics across these two platforms to evaluate current sales programs, highlight top performing employees and identify best practice approaches that can be implemented company wide.

Socialite provides organizations with the ability to empower users in their usage of social media, from the provisioning of appropriate content to the measurement of resulting effects from that content. Through the tracking of key connections, users can focus on those friends or followers who are of particular importance to them. Users can utilize a pre-populated content library to share with their network, or distribute their own content knowing that this is run through a compliance workflow to protect the individual and the organization.

Key features of this new offering include:

• Automatically link Socialite connections to a user’s Salesforce accounts and contacts

• Send Socialite activity to Salesforce when contacts provide feedback or respond to posted content

• Deliver summary reports of social activities from Salesforce contacts

Socialite provides granular control for social networking sites, including the specific ability to manage access and content shared across 200 features on Facebook, LinkedIn and Twitter. Socialite logs conversations and content, captures posts and deletes, messages and commentary in context, and provides for the export of data to an archive for post review and retention.

The Salesforce connector will be generally available on August 31 as a no-cost option for Socialite.

Sarah Carter has been promoted to General Manager of Social Business and Carol Alexander, who joins Actiance from CA Technologies, has replaced Sarah as VP of Marketing. Actiance has also expanded its sales team with the appointment of several new positions. David Oates has been promoted to VP International responsible for all sales outside the Americas and Mark Veitch, based out of Melbourne, Australia, joins Actiance as VP APAC Sales from IBM – Tivoli Software Group. Evan White joins as Senior Director of Worldwide Sales Operations and comes to Actiance with a wealth of experience from Netsuite, ShoreTel, Fortinet and NetScreen. Evan will help drive the company’s growth through a laser focus on efficiency, sales process improvement, and sales automation so that we are prepared to exceed the growth curve to meet the demand for our products.

The market for social business solutions is fueling the company’s expansion. Forrester expects that Enterprise Social Software products will grow at an annual compound rate of 61 percent over the next five years, with the market exceeding $6.4 billion by 2016.  To accommodate this growth, Sarah Carter will lead Actiance’s Social Business group made up of an experienced team of social practitioners, ex-regulators and technical experts whose mission is to enable enterprises to implement their social strategy fast and effectively without risking being out of compliance. Sarah will drive the ongoing expansion of the group, continuing to build close relationships with regulators worldwide and deliver innovative services that enable Actiance’s clients to achieve success through social business.

As VP Marketing for Actiance, Carol is responsible for both marketing and demand generation, as well as thought leadership programs. With over 20 years of enterprise marketing experience in the high-tech industry, Carol draws on her background of success as VP Marketing for Check Point Software Technologies, Arcot Systems and others in driving worldwide marketing programs in high-growth companies.

The public sector is seeing significant growth in the use of collaboration and new communication tools, such as social networks which is driving the demand for highly compliant and flexible cyber-security, management and monitoring platforms. To ensure the success of these deployments, technology solutions that encompass the entire scope of projects and communications platforms are required. Actiance’s portfolio of solutions addresses these needs.

Actiance’s platform includes Vantage and Socialite. Vantage, the de facto platform for security, policy control and compliance for Unified Communication and Collaboration, supports a variety of platforms, including Microsoft Lync Server, Office Communications Server (OCS) and SharePoint, IBM Sametime and Connections, Jive, Cisco Unified Presence (CUP), Jabber and public instant messaging (IM) platforms, including Skype and Web conferencing tools. For customers, this flexibility ensures that a highly scalable, secure, managed solution is available for any of the leading platforms. Additionally, with Socialite, Actiance provides campaign management, content publishing and controls for social media platforms, including Facebook, LinkedIn and Twitter.

Actiance’s full portfolio of solutions is now available on GS-35F-0119Y. For more information, view the Actiance on-demand webcast “Information Assurance and Successful Social Media Network Use in Government” or contact Eric Pankau at Carahsoft at 703-230-7411.

Socialite Engage is a content distribution platform that allows organizations to use social media tools and channels in a safe and compliant way from the provisioning of appropriate content to the measurement of resulting effects from that content. Engage eliminates the fear of violating industry specific regulations or standards while allowing users to focus on key connections, utilize pre-approved content from the content library to share with their network, or distribute original content with the confidence of knowing that all content will be run through a compliance workflow.

The session will take place on May 8 at 10:04am PDT.

TITLE OF SESSION:

When: May 8, 2012 at 10:04 am PDT

Where: FinovateSpring 2012, The San Francisco Design Center Concourse

Who: Sarah Carter, vice president, Actiance, Inc.

For more information on Actiance or its products, please visit http://www.actiance.com/. Actiance is on Twitter at: http://twitter.com/actiance. To read the company’s blog, please visit: http://blog.actiance.com/.

Collaboration tools, such as SharePoint, are changing the way enterprises conduct business, enabling the rapid creation and distribution of content and materials inside and outside organizations.Extending SharePoint features to monitor and manage publishing activities with contextual capture of content along with  the creation of custom policies can help ensure compliance with corporate governance requirements and industry-specific regulations.

The Actiance platform provides robust security-enhanced compliance and management capabilities across a wide range of communication and collaboration systems. Enterprises can apply tailored polices and controls to comply with specific industry regulation, corporate governance, or legal-hold. The platform also offers proactive features to monitor activity, including real-time alerts based on content detected and role-based reviews that include search capabilities and workflow review. Actiance users can both lower the costs needed to comply with regulatory, legal and corporate governance rules, as well as simplify policy control for the platform.

For more information on the Actiance or its products, please visit http://www.actiance.com/. Actiance is on Twitter at: http://twitter.com/actiance. To read the company’s blog, please visit: http://blog.actiance.com/.

To ensure compliance with various regulatory requirements, The Principal sought a single platform that would be able to handle the needs of home office and field-based representatives. The solution needed to monitor social media conversations of representatives with clients and prospects, including traffic originating from a multitude of devices. After an extensive Request for Proposal (RFP) process, The Principal chose Actiance’s Socialite platform for its device-agnostic approach and monitoring capabilities. The solution met the requirements for monitoring and archiving conversations from a PC, Mac, tablet or smartphone.

Socialite provides granular control for social networking sites, including the specific ability to manage access and content shared across 200 features on Facebook, LinkedIn and Twitter. Socialite logs conversations and content, captures posts, messages and commentary in context, and provides for the export of data to an archive for post review and retention.

AltaTek has strong reputation within the defense and intelligence communities for delivering innovative technologies that enhance the performance and security of complex networks. The partnership with Actiance supports the growing use of unified communications (UC) within the federal space and the need to secure these platforms, while enforcing a centralized corporate policy — areas that rogue real-time applications attempt to circumvent.

Vantage from Actiance, is the de facto platform for granular security, policy controls, and compliance features for real-time and unified communications. Vantage enables the management of a wide variety of platforms including Microsoft Lync, IBM Sametime, and Cisco Unified Presence (CUP), alongside public instant messaging platforms, and web conferencing such as Windows Live and Skype.

Actiance’s Unified Security Gateway (USG), complements Vantage by preventing the use of other applications that can potentially bypass security policies and introduce additional risk. USG provides granular control of Web 2.0 and social media applications, monitoring, securing, and recording content, to prevent outbound data leaks and enable compliance with industry regulations, eDiscovery requirements, and government policy standards.

For the financial services industry, the Socialite platform ensures compliance with all the applicable regulatory and government guidelines, such as recent SEC alerts and Financial Industry Regulatory Advisory (FINRA) notices 10-06 and 11-39. The platform includes a robust analytics engine that allows managers to analyze the impact of the distributed content and measure the results on sales and network growth.

Socialite Engage provides organizations with the ability to empower users in their usage of social media, from the provisioning of appropriate content to the measurement of resulting effects from that content. Through the tracking of key connections, users can focus on those friends or followers who are of particular importance to them. Users can utilize a pre-populated content library to share with their network, or distribute their own content knowing that this is run through a compliance workflow to protect the individual and the organization.

According to a May 2011 Social Business survey conducted by IDC, 51 percent of companies were using consumer social media tools for communicating with customers, 43 percent were creating awareness about a company product or service, and 42 percent were acquiring knowledge/asking questions.

In order to facilitate adoption of social, Engage users also have access to targeted, educational material, such as tips, best practices and how-to guides, ensuring users not only have the technology, but also the knowledge to effectively communicate via social media sites, which include Facebook, LinkedIn and Twitter.

Other features and functionality of Socialite Engage include:

• An aggregated news feed from Facebook, LinkedIn and Twitter
• Find and establish key connections and tailor your activities to match theirs
• Share pre-approved library and/or tailored content to provide authenticity of voice
• Leverage crowdsourced content across teams to improve interaction
• Full integration with compliance controls for content, feature access and record keeping
• Advanced analytics show engagement, trends and social graph growth
• Central content creators can use gamification tools to drive adoption and aggregate results from distributed team usage

Actiance’s Socialite platform was the first to provide granular controls for social networking sites, which include the specific ability to manage features accessed and content shared across 200 features on Facebook, LinkedIn and Twitter. Socialite Engage empowers individuals in regulated industries with the ability to share approved content, engage with centers of influence and provide actionable aggregated results across social media sites.

For more information or to see a demo of the product prior to its general availability, please contact Actiance at 650 631 6452. For more information, please visit: http://www.actiance.com.

Actiance’s Socialite platform provides granular control for social networking sites, including the specific ability to manage, access and share content in a controlled fashion across 200 features on Facebook, LinkedIn and Twitter. It is also the only platform that enables organizations to proactively approve authentic content and changes made to advisors’ social media profiles through its static content pre-approval workflow capabilities. EarthIntegrate’s platform enables the creation of marketing materials in a variety of output formats, such as email and PDF documents, and manages internal collateral and inventory items to maintain brand control and consistency.

EarthIntegrate is joining Actiance’s current partner list, which includes CrossBeam, IBM, Carahsoft and Cisco. Actiance’s customers include 284 FINRA registered firms and nine of the top 10 US banks. For more information, please visit: http://www.actiance.com/socialite

Microsoft Lync is extremely effective as a unified communications (UC) platform, but it does not natively provide the capabilities to meet the corporate governance best practices that FMG Support follows, nor does it prevent users from using unauthorised public real-time communications.  Vantage from Actiance enables FMG Support to set acceptable use policies for each employee, such as what departments can communicate with each other, which applications are approved for use on the enterprise network and what types of information are restricted from leaving the organisation.

Vantage’s centralised policy setting mechanism recognises not only Microsoft Lync, but other UC platforms, public instant messaging (IM) services and other Web 2.0 applications, allowing FMG Support to manage its collaborative communications environment with ease.

Vantage provides a comprehensive archive of all exchanges that take place over UC and federated services as well as native public IM services. FMG’s policy is that that all business conversations need to be stored securely, however UC’s multi-dimensional nature can make the process of archiving, storing and retrieving multi-party chats exponentially more complex.

A simple chat conversation might include numerous participants joining at different times, creating a requirement to understand the context surrounding each participants understanding of these conversations – who entered – and left the conversation at what point during the discussion. Vantage enables FMG Support to understand the context of conversation easily, no matter how long ago it took place. Integrated with Active Directory, Vantage enables FMG Support to map a user’s buddy-name to their Active Directory corporate identity, helping to identify individuals to their corporate account.

The fleet management firm has been using secure web gateway product, Unified Security Gateway (USG) from Actiance since 2008. FMG Support initially chose the solution as it provided the ability to archive the transcripts of public IM conversations, a capability that traditional secure web gateway solutions were unable to do.